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Multi-user focus
The site adapts to the needs of the user, with the home page introducing the concept to the user in a compelling and interactive sales driven experience. Through careful research we designed the whole site to be open to explore for new users, allowing for maximum discovery and only requiring sign-up to consume content.
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A mixture of technology
We leveraged various API-driven solutions to develop a bespoke backend system for Wordpress that is exceptionally easy to manage and update. Our approach involved utilising Google Firebase APIs for user management, incorporating the top-performing MUX video platform to fuel our personalised video player, and tapping into Google Cloud for hosting a fully scalable platform. All of these elements were united through the use of GraphQL, providing a flexible and responsive end product.
Netlfix for music education
No compromises were made on the functionality to create a high-end and familiar experience for users. Complete video progress tracking coupled with a watchlist feature and video recommendations based on their habits gives users a Netflix style experience, with the opportunity to discover new content at every turn.
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